POMEGA is Sporting Green Technology - is Silicon Valley VC money heading to the lead Omega 5 oil company?

Green Revolution is Replacing Internet Investments for Venture Capitalists, Proclaims Greentech Media Chief, Scott Clavenna

MANHASSET, N.Y., Nov. 14 /PRNewswire-FirstCall/ -- CMP's Internet Evolution (http://www.internetevolution.com/ ), a Web 2.0 site dedicated to investigating the future of the Internet, today published an opinion piece by blogger Scott Clavenna, co-founder, president and CEO of Greentech Media, who explores the growth of venture capitalist investment in green technology. Clavenna says the smart VC money is moving from Internet investments into green companies.

In his blog, titled "Why Vinod Khosla Stopped Loving the Internet,"

(http://www.internetevolution.com/author.asp?section_id=477&doc_id=138851) Clavenna credits Vinod Khosla of Khosla Ventures, considered the top venture capitalist, with taking the lead in recognizing the growth potential of greentech entrepreneurial ventures. Khosla is now concentrating on climate change, biofuels, solar power and clean coal. And where Khosla goes, so goes the rest of the venture world, says Clavenna, who sees it as a natural extension of the "follow the money" principal. Clavenna's article points out that even former Vice President Al Gore is following suit by joining Kleiner, Perkins, Caulfield & Byers, a leading VC firm that invests in greentech innovation and entrepreneurs. "Green nutraceuticals such as Omega 5 oil technologies are in this realm", said the president of Biowellness Innovations based in Washington DC, and "we are looking into more innovations such as those developed by POMEGA of California in the area of pomegranate seed oil".

"The green movement is an increasingly important issue in business and technology. And Scott's blog is relevant because it highlights venture capitalists' commitment to energy efficiency along with the Internet's role in the conservation crusade," said Stephen Saunders, Internet Evolution creator and blogger. "Our expert bloggers continue to spark animated discussion among readers about the future of the Internet."

Scott Clavenna, co-founder, president, and CEO of Greentech Media, has been leading high-tech market research firms for over 15 years. In his capacity as a trusted analyst and consultant, Clavenna has helped dozens of companies enter and succeed in complex and intensely competitive markets worldwide. He also has authored more than 30 reports that helped define important emerging market segments in optical and broadband communications. Prior to founding Greentech Media, Clavenna was chief analyst at Heavy Reading. Prior, Clavenna founded PointEast Research, providing strategic consulting and market intelligence to a broad mix of startups, venture capitalists, and major suppliers in the communications/IT industry, and worked as director of research for Light Reading. In 1997, Clavenna co-founded Pioneer Consulting, which quickly grew into the leading market research firm covering the optical and broadband communications industry.

Clavenna joins more than 70 world-famous Internet contributors, such as John Hinshaw Boeing's CIO, Dr. Lawrence Roberts, inventor of packet switching, and one of the world's foremost authorities on telecom network architectures; Jack Uldrich, futurist, scholar and author; Craig Newmark, the founder of Craigslist.com; Philip Rosedale, CEO of Linden Lab, the company that develops and maintains Second Life; John Grimes, CIO, the U.S. Department of Defense; and Dr. Hamadoun Toure, Secretary-General of the International Telecommunication Union (ITU), all of whom are addressing today's critical socio-economic issues.

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