Healing Lifestyles and Spas and Woman's World Magazines cover super natural Pomega5 products, read more about it...

Category Wars: Despite Economic Dip, Organic Food Sales Soar

Demand for organic products grows despite downturn.

If there's a recession, organic food doesn't know it. Even in a down economy, green consumers have shown a willingness to pay more for organic, natural or environmentally-friendly products, per a study released last week by the Natural Marketing Institute and The Nielsen Co. (which is parent to Brandweek).

The Lifestyles of Health and Sustainability (or LOHAS) consumers are top spenders in many consumer packaged goods categories. "They are less price sensitive, and also have more fully integrated LOHAS products into their lifestyle and are less likely to go back," said Gwynne Rogers, business director at NMI, Harleysville, Pa.

About 20% of Americans make up this segment of buyers. These highly desirable consumers tend to spend 10% more in warehouse clubs as well as buy more cereal, jelly, pasta, produce, soup and ready-to-serve prepared food than "non-green" consumers. Products labeled organic represented $4.4 billion in sales for the 52 weeks ended April 19 (excluding Wal-Mart), per The Nielsen Company. Mintel, Chicago, forecasts sales will grow to $6.8 billion by 2012.Small brands are seeing big growth. Ian's Natural Food's grows 45% annually, per the company.

Nature's Path Foods, meanwhile, grew 30% in the first half of this year and will launch 15 new products by year's end."It's much easier for [organic products]…to get onto shelves today than it was 10 years ago," said John Foraker, CEO of Annie's, in Napa, California. "As big CPG companies give organic credibility, that's made it easier." But once inside the battle for shelf space can be fierce. Annie's natural macaroni and cheese, for example, is going head to head with Kraft's organic offering."There is some brand loyalty [among organic foods] but not as much as you would hope," said Pam Dietz, director at soy milk manufacturer Vita Soy in Ayer, Mass.To compete, smaller brands have beefed up in-store promotions. I

n one program, Nature's Path is co-branding with Organic Valley and Stoneyfield Farm yogurt to include cross-promotional $1 coupons to push joint purchases of organic yogurt and cereal.Annie's and Vita Soy are plucking the cause-conscious heart strings of shoppers with promos that raise funds for school gardens and breast cancer research, respectively. VitaSoy's pink-colored containers court retailers by allowing them to choose the local breast cancer program they prefer to donate to.Nielsen and NMI point out there are also still numerous categories that have yet to be exploited. Its report shows organic noncarbonated drinks, baking mixes, frozen desserts and syrups are "opportunities for CPG manufacturers and retailers seeking to capture LOHAS consumers wallet."

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Sephora skin care for men

sephora skin care for men

ATHENS (Reuters) - Nine British women were facing prostitution charges after being arrested at the weekend for taking part in an oral sex competition in the Greek holiday island of Zakynthos, police said on Monday.

Six British and six Greek men, including two bar owners, were also charged in the incident, which took place at Laganas beach in the south of the Ionian island, which lies off the west coast of mainland Greece, police said.

The women, who came to the popular resort on holiday, had been paid to take part in the competition, which was video recorded and was to be posted on the Internet, police said.

The men were charged with encouraging obscene behavior.

In recent years, Laganas has established itself as one of Greece's most popular destinations for twenty-something holidaymakers and is known for its wild party scene.

Around 15 million people -- a fifth of them British -- visit the eastern Mediterranean country each year, drawn by its soaring summer temperatures, azure waters and sandy beaches.

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Pomegranates and antioxidants

DOES IT WORK?

Pomegranate - and its juice - are a most useful source of antioxidants in a proper, varied diet

POMEGRANATE JUICE has received much attention in the past couple of years, although the fruit remains relatively unfamiliar in much of the west. The fruit grows on a small tree, Punica granatum , that is native to Iran, Afghanistan, the Himalayas and parts of the Mediterranean.
Grenadine was originally made from the fruit, giving it its blood-red colour, though other fruits and flavourings are now used.

The name pomegranate comes from the Latin term for seeded apple. The fruit looks like an apple with a crown where the flower once blossomed. When opened, hundreds of shiny ruby-shaped seeds spill forth in the midst of an intense red juice.

For this reason, pomegranates have long been seen as a symbol of human fertility. Currently, interest is focused on the potential benefits of pomegranate juice in preventing heart disease and cancer.

Evidence from studies

Pomegranate juice contains several compounds belonging to the class called polyphenols. These are important antioxidants. Oxidation is a chemical reaction by which the body breaks down food to release energy.

But if too much oxidation occurs, cells and tissues can be damaged. The body uses a variety of antioxidants to keep things in balance, including a range of antioxidants from the diet. People who don't eat enough fruits and vegetables often get insufficient dietary antioxidants.

A large amount of evidence has shown that people with lower amounts of antioxidants in their diets are at higher risk of heart disease and some cancers. This finding has been part of the reason why much emphasis is being placed on increasing the amount of fruit and vegetables that people eat.

Analyses of pomegranate juice have found that it has a higher antioxidant potency than any other commonly recommended antioxidant drinks. A study released earlier this year found that the order of potency was pomegranate juice, red wine, grape juice, blueberry juice and black cherry juice. Green tea, another commonly recommended antioxidant, was ninth on the list, with black tea tenth.

Different tests are used to calculate this potency, with some of them finding pomegranate juice more than twice as powerful as the second-ranked red wine.

Such findings have triggered a lot of research into whether the antioxidants lead to better health in those drinking pomegranate juice. A small number of studies have shown that people drinking pomegranate juice daily have reduced oxidative levels in their blood.

This is a good sign that their risk of developing some types of heart disease may be reduced. A very small study (with only 19 patients) found that after three months those drinking the juice daily had less narrowing of their arteries compared to those consuming a placebo drink. A few other studies have shown beneficial effects on blood pressure and cholesterol levels.

Interest has also developed into whether pomegranate juice might lower cancer risk, with some early positive findings with prostate cancer. Research is at the earliest stages, but such benefits would be in keeping with pomegranate's high level of antioxidants.

Problematic aspects

Studies have not revealed any problems with the juice, although very few people have been involved in studies so far. Allergies to the juice and seeds have been recorded. Concerns have also been expressed about anyone with liver problems consuming large quantities of the juice.
Some studies found benefits when people drank 50ml of juice daily, while others recommended drinking 240ml per day. Anyone being treated for any heart condition should talk to his or her doctor before starting to take pomegranate juice regularly.

Recommendations

The importance of having sufficient antioxidants in one's diet is well established. Pomegranate juice is an excellent source of antioxidants. Being new to the dietary supplement scene, little clinical research has been conducted on the juice. As part of a diet that includes a variety of plants and vegetables, pomegranate juice appears to be a healthy option.

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omega 5 oil products

Premium body care products by POMEGA5

The Food, Drug, and Cosmetic Act defines cosmetics as “articles intended to be rubbed, poured, sprinkled, or sprayed on, introduced into, or otherwise applied to the human body…for cleansing, beautifying, promoting attractiveness, or altering the appearance.”

That definition covers a lot more products than just eye shadow and foundation. It includes everything from lipstick and lotion to deodorant, shaving cream, toothpaste and mouthwash. Both women and men regularly use products that are defined as “cosmetics.” The average person uses as many as 25 personal care products everyday, coming into contact with as many as 100 chemicals before breakfast.

Shockingly, the US government is not regulating the safety of these chemicals. The FDA does not test the chemicals in any cosmetic product before it hits store shelves and is not authorized to require recalls of cosmetics that are found to contain toxins. Cosmetics companies are not required by the FDA to register their company, provide information on the ingredients used in their products, or to report injuries related to their products.

The FDA has banned or restricted the use of only 9 of the over 12,000 ingredients commonly used in cosmetics. The European Union, on the other hand, has much more stringent standards and has banned more than 1,000 chemicals thought to be carcinogens, mutagens, and reproductive toxins.

So who is responsible for regulating the safety of cosmetic ingredients in the US? The Cosmetic Ingredient Review, or CIR, established in 1976 and funded by the Cosmetic, Toiletry, and Fragrance Association is responsible for this task. Sound a bit inbred? Perhaps. The CIR is also a voluntary program and has reviewed only about 11% of all ingredients used in cosmetics.

This brazen lack of accountability has led to some very dangerous chemicals in our cosmetics. Lead is a major ingredient of many lipsticks and, in the US, it’s a legal ingredient in cosmetics-no matter how high the amount. When California tried recently to ban its use, the beauty industry lobbied against it so hard that the bill was overturned. A proven neurotoxin, lead was banned from use in paints. So while it’s illegal to paint our walls with lead, it’s perfectly legal to paint our faces with it.

Besides lead, there are a variety of other toxic, as well as just plain foul, ingredients commonly used in cosmetics. Phthalates, used often in perfumes and nail polish remover, are a chemical plasticizer and solvent that have even been found in babies’ bloodstreams. Cow placenta and “ethically sourced” human placenta are also sometimes used as ingredients. Ahem…did you say human placenta? Watch out for ingredients such as “placental protein” and collagen if you’re not interested in various human or animal parts in your daily skin regimen.

Cosmetic ingredients are not, however, all dire. There are organic and natural body care companies that have adhered to strict guidelines on the purity of their ingredients for years. Other companies are taking action and pledging to make their cosmetics safer.

In March, Whole Foods began screening products for safety and environmental impact. They placed a Premium Body Care seal on products that are free from synthetic fragrance and that don’t contain about 250 synthetic chemicals that are commonly used in cosmetic products. CVS has promised to remove chemicals linked to poor health from its house-branded products, as well as to increase placement of products that are safer alternatives.

So, what can you do to ensure you’re getting the safest and most environmentally sound body care products?

Start with the products you use every day: read the labels, investigate any mysterious ingredients, and replace toxic products with organic and chemical-free alternatives.

Check the Skin Deep Cosmetics Safety Database where they rate the safety of various cosmetics brands on a scale of 1-10.

Check out the Greener Alternatives list by Teens For Safe Cosmetics and avoid their “Dirty Dozen Plus” list…

Butyl Acetate
Butylated Hydroxytoluene
Coal Tar
Cocamide DEA/Lauramide DEA
Diazolidinyl Urea
Ethyl Acetate
Formaldehyde
Parabens (methyl, ethyl, propyl and butyl)
Petrolatum
Phthalates
Propylene Glycol
Sodium Laureth/Sodium Laurel Sulfate
Talc
Toluene
Triethanolamine

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Finding beauty with Pomega5 ultra natural skin care

When people talk about where they find beauty and what is beautiful to them, they reveal whom they love and how they love, and what they love to do.

Listening as people recollect and offer their own beauty stories, I am in awe of the ways that beauty moves in our lives. Everyone who has a family, or loves an animal or a place or a piece of music, has a beauty story to tell. A man reflects on the challenge of keeping Eros alive in a long marriage, a woman speaks of what it was like to grow up with a mother who was a model, another comments on learning how to appreciate her own beauty when compared to a classically gorgeous sister.

As we speak about our personal relationship to beauty and what is beautiful to us, we reveal our longings to be seen, our need for acceptance, the powerful influence of mothers and fathers, grandparents, older siblings, first loves and favorite cousins, our keen ability to remember what embarrassed, confused, and delighted us, our yearnings to stand out and to fit in, our desire to be loved. In our own stories we mark the distinction between looking beautiful and feeling beautiful — the part of us trapped by our culture and the part of us that knows our own value.

A nurse declares that her beauty secret is that the husband who adores her is nearsighted, so when she is close enough for him to see her, is seeing her with the eyes of love. A newspaper story describes how a young interracial blind couple got together when she became attracted to voice, reminding us that prejudice is born in dismissing people because look different, because we see them as exotic and frightening.

“Love is blind,” we say, but perhaps it is more accurate to say love sees with different eyes. Love sees beyond the surface. Love opens the door for beauty. When we see with the eye, we develop the ability to refine, to judge, to discriminate. When we see with the heart, we expand the view of what it is to be human, see the common dream, see the wisdom of friends and neighbours, and see there is no separation between that which is most beautiful and the everyday world. The eye of the heart sees with a wholeness that allows imperfections and idiosyncrasies to coexist with beauty. The eye of the heart knows surface and depth are not opposites. Beauty is a process, a revelation, not a finished state.

Beauty reveals itself over time in relationship. The people I love are beautiful to me. I’m not sure if my eyes are blinded by love or it is love that lets me see their beauty. Knowing them over time, my appreciation of who they are and how they appear increases. Their beauty comes from their liveliness and authentic sweetness, their intention to live lives that make some sense (and some nonsense), the spirited coherence of being who they are.

A teacher recalls sitting in on another teacher’s class and thinking, “Isn’t it strange how ordinary looking, how rather plain these kids are? My students are beautiful.” She sees her students as gorgeous because she knows them well. “When you sit with them or work with them and see them every day and know their moods, they become more amazing, not less so,”‘ she says. “And then, I realized that the kids in the other classroom look beautiful to their teacher, too.”

When a beautician notes, “All my clients are beautiful,” I hear how her awareness of and attention to beauty brings it out in others.

When we are most alive, we are beautiful. When we are in love, we are reminded that we are beautiful. And sometimes when we know we are beautiful, we find ourselves in love. “In love” usually means the romantic sense of being with one other person who in that moment we feel reflects us perfectly. In love, living in the field of love. Sometimes I have felt like I was in love, even when there was no one I was in love with. I couldn’t talk about my lover’s hands or eyes or voice. I couldn’t focus all this love on one other, and it was both confusing and revealing to realize how much we become places for each other to rest in. Alone and “in love” it is easy to feel like you’re making it up. Our songs and movies have told us such great sentimental stories about being “in love,” we forget that being in love can be a state of truth as well as an illusion.

Long-time friends witnessing a friend “falling in love” often caution the infatuated person that being in love is a dizzy, temporary state. I think of this territory not just as a delicious romantic dance, but as a field to which we can travel from many places. There is a way in which being in love with anything — a person, a place, a project — is crossing a border into a country where the ego does not rule, being in a state where essence is honoured. We are both inside and outside our everyday selves. It is always interesting to observe what happens when we return to the land of ordinary life. Can we live with more generosity and trust?

I never want to underestimate the capacity that being “in love” has to change our seeing, expand our vision, and remind us of both human beauty and human frailty. The search for the beloved is full of paradoxes. We want to be who we are when we are our best self, and sometimes because we have met that self when we are in love, we believe that self only exists in the presence of the other. So we hold on to the other and lose ourselves, forget that love is partly of this world and partly of some other place.

An old beau spoke of the danger of trying to make our lovers be God, insisting that we each need our own relationship to the Source. It sounded logical, but I rebelled at his analysis. In this world, one of the ways we glimpse God is when we are in love. Not that the beloved is God, but that God is the Beloved, a tradition as old as the Song of Songs and the ecstatic poems of wandering Indian mystics, the Sufis. One of the most beautiful and accessible ways to address God is as Love.

The Greeks gave us an image of Eros, the unpredictable archer before whom even the Gods trembled. Hindus tell their stories of the Gopi maidens seeking Krishna, the bewitchingly beautiful, blue-skinned god; Krishna with his soft glowing eyes, perfumed hair, Krishna drawing women to him, touching each in forgotten registers of being.

What is done with love is done in beauty to celebrate the God that loves. More and more I believe the messengers of love, the envoys and the couriers of beauty are everywhere. And I wonder how something so clear can also be mysterious. The Indian poet Ghalib writes, “This earth, burnished by hearing the Name, is so certain of Love that the sky bends unceasingly down, to greet its own light.”

I love POMEGA5 products -- how do I become a natural cosmetic chemist?

If You Want to be a Cosmetic Chemist Here is What You Do

Hi, I’m currently looking in to Cosmetic Science as a career. I will be graduating from uni this year but have no previous experience in the area. I plan to do a diploma from the SCS in Cosmetic Science to start me off. If you have any advice or information I’d be very grateful. Thank you!

We respond:

Heather, how wonderful that you want to enter cosmetic science. This industry, and science based industries in general, need more women. I have always found it amusing/appalling to hear non-make-up wearing, bald men men in our industry blab on about exactly what women want.

Ha!
We often get asked this and similar questions about becoming a cosmetic scientist so we’ll provide a general answer here. Hopefully, some of this information helps you.

Key Moves to Become a Cosmetic Scientist

1. Get a science degree. Unless you have a relative who started the company, you will need a college degree in science since most cosmetic firms require it. Preferred ones include degrees in Chemistry or Chemical Engineering. However, plenty of scientists in our industry have Biology, Microbiology, and even Physics degrees. The specific college or Uni that you attend is less important than which degree you received.

2. Consider getting an advanced degree. True, a 4-year college degree is all you need, but you can improve your chances of breaking into cosmetics by getting an advanced degree. Your involvement with the SCS is a great start in the UK. In the United States, there are only a few advanced degrees offered. These include places like the University of Cincinnati, St. John’s University, Rutgers University, University of Southern California, etc. Check the college’s Pharmacy departments for more information. You can contact the Society of Cosmetic Chemists (SCC) for a complete list. In addition to getting something good for putting on your resume, you’ll get invaluable experience making cosmetic products & meet some great people.

3. Find the companies where you’d like to work. This industry has thousands of companies that employ cosmetic chemists. Where do you find them? If you like, internet searches work, but you can also search trade magazines like Happi or GCI. In GCI, your search can be done by region of the US or world. Of course, you can also look at what company makes a product you like and Google their contact information to inquire about jobs.

4. Figure out what job you want. Speaking of jobs, many different different ones exist in the cosmetic industry for scientists. If you actually want to make formulas, you’ll want a formulating job. People who enjoyed experiments in Organic Chemistry might like these jobs. If you were more interested in Analytical Chemistry than you’ll want to find a job in an analytical lab. You can also find jobs in microbiology, perfumery, and quality control. For chemical engineers, your job search can lead you to process engineering which requires you to figure out how you might scale 1kg batches up to 10,000 kg tanks. Finally, if all else fails you can get a sales job. Raw material suppliers always look for people with technical backgrounds who can sell product. Personally, I think formulating jobs rule!

5. Find a temporary assignment. If it is too difficult to break directly into the industry, you might try finding a job through a temp agency. These companies can place you at big cosmetic companies like P&G or Unilever for a short or longer term assignment. Many people get hired on permanently at companies after starting as a temp.

6. Network with other cosmetic chemists. If you really want to step ahead of the other cosmetic science job seekers, strike up relationships with other scientists that already work on cosmetics. The most popular US association is the SCC and in the UK it is the SCS. For other countries you can contact the IFSCC to find out your local organization. The SCC has chapters throughout the US and you can often visit a monthly meeting for free. If you prefer computers, look on LinkedIn, Facebook or MySpace for chemists who list their affiliation. You can even join our Beauty Brains Forum and get connected with other cosmetic chemists.

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Paraben free sun screen by a reader of our blog

The July 8th article in Live Science "Most Sunscreens Fail to Protect <>" came as no surprise to me. In fact, it seems that most sunscreen companies have been keeping us all in the dark for far too long. Last March, while I was cooking dinner one night and watching my two kids fighting over a toy in the backyard, I got a phone call that would change my life.

It was my dermatologist. She told me that a mole I had removed a few weeks back was melanoma. I was in total shock. After a big chunk of my leg was removed and the lab determined that I was in Stage 1 cancer, the fear of never seeing my kids grow up finally began to dissipate.

I had faced my fear of death. But how was I going to live? I had to figure out a way to do that in our sun-obsessed, outdoor, year-around sunbathing California culture. This meant no more afternoon beach walks. No more family "Surf Sunday" trips. No more trips to Maui to visit friends. No more afternoons at the park with my kids. "Don't be in the sun between 10 and 4," the doctors told me. Well, my misery knew no limits.

Yes, I was going to live, but not in a bubble. I refused. The only answer to my constant question to every doctor I saw was the same - "use a Zinc Oxide SPF 30+ sunscreen, cover up and stay out of the sun." Ok, now I was on a quest. A quest to find the perfect sunscreen. A quest to get my old life back, or at least some sense of freedom. I was driven and determined and probably too obsessed by it, but I found out some pretty scary things along the way.

In my search for the amazing elixir that would banish all my pre-cancerous cells and stop the formation of any new ones, I bumped into some ugly things about our skin care industry. I knew that since I would have to wear sunscreen all over my body every day of the year I began to do some research on what is actually in it. It was pretty shocking. Almost every brand I found contained a preservative called Parabens (menthy, poly, etc.).

I also found out that recently scientists have found topical parabens in human breast cancer tumors. So basically anything with Parabens added to it to preserve the product's shelf life will be absorbed into your bloodstream and act as an estrogen mimicker. Then it will bind to estrogen receptors in your body and create a negative feedback system where estrogen-related tumors can flourish. These chemicals are the "Trans-Fats" of the cosmetic world and they are in everything! Even "all natural" products contain them because they are cheap for the manufacturers to use. For years Parabens have been added to our favorite shampoos, conditioners, lotions, moisturizers, makeup and lipsticks. So now I had to protect myself from skin cancer and end up with breast cancer instead. No thank you!

According to my research, more than 60% of your favorite skin care products are absorbed through your skin, which is the largest organ in your body. This means that chemical preservatives, fragrance, coloring agents, and stabilizers added to almost all skin care products are being introduced into your bloodstream every time you apply a cream or lotion. The thought of this can be staggering when you realize how many products most men and women use each day before 8 am.

I finally found a brand called Pomega5 which satisfies all my needs, the best skin care ever.

And there is Terrain (Vanicream is good too, but a bit thick and hard to apply) that is chemical free, Paraben free and uses 9% micronized Zinc-Oxide as a sun blocker (the best you can use for sun protection). And to my delight, they also made a sunscreen for my kids. It is perfect for the body, but I needed something more sensitive for my face. So I use Elta MD, paraben free and SPF 40 on my face and chest every day. But as for my other skin care products, it was really hard to find a natural substitute for my Dior Show mascara or Aveeno lotion. But it is really worth it. I love the Jane Iredale makeup, Alba lotion (only some are paraben- free, so always check labels), and Alba shaving lotion. And that is about it.

I have tried lots of things, but nothing else seems to fit my high standards and my needs. As for my kids, i am very protective (as you can imagine) about what is absorbed into their bloodstream. Kid's skin is much more porous that adults, so these toxic chemicals affect them quicker and can have more serious side effects. My favorite is still California Baby Shampoo Sensitive and Fragrance free. I use this for all washing (hair and body) and they use Tom's of Maine toothpaste. That's it for them. Kids don't need a lot of fuss or products. Just clean and simple. Another thing i have added to my diet is Calcium D-Glucarate. It bonds with any toxic estrogen (like parabens) in my body and helps to remove it so that it will not build up in my tissues where estrogen receptors are located (like breast tissue and ovarian tissue, just to name a few).

A great site I have found to check out the toxicity level of a skin care product is: www.cosmeticsdatabase.com. Sometimes they don't always have the products listed, but i have found this site very helpful before I buy anything new. Always educate yourself and don't trust manufacturers. They watch out for their bottom line, not for your health. That is your job!

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POMEGA5 to file for the next $100 Million beauty brand

BEVERLY HILLS, Calif., July 11, 2008

PRNewswire via COMTEX/ ----Product Partners, LLC announced today that the Breakthrough in Beauty(TM: 90.52, -2.08, -2.24%) 2009 global search is now actively accepting and reviewing submissions. Beauty entrepreneurs can submit innovative beauty products and ideas for consideration to become the next $100 million beauty brand. Up and coming beauty visionaries can submit their products only until August 30, 2008 at www.BreakthroughinBeauty.com. Finalists will be announced in late September and will participate in a two-day "Breakthrough in Beauty" event for a final round of competition to determine the winner of this year's search.

The annual Breakthrough in Beauty search identifies the top innovative new beauty products in the world. After evaluating thousands of promising entries, the winner of the search receives an infusion of resources to vault the winning product from obscurity and into the mainstream. Breakthrough in Beauty invests $3-5 million to launch the product to market, with an additional $50 million in advertising to secure its success. The winning product is then marketed directly to women in an easy to understand, convenient, and affordable format via TV infomercials.

"Breakthrough in Beauty(TM: 90.52, -2.08, -2.24%) represents a new, more personal era in beauty retailing," explained Marina Randolph, Founder of Breakthrough in Beauty. "By continually searching for and accepting only the very best in undiscovered concepts, incubating them and providing them with growth opportunities and guidance, we enable innovators to thrive. Their products become irreplaceable -- and more importantly, accessible -- in women's lives."

This year's search emphasizes color cosmetics products. Products that feature advanced technology as well as anti aging benefits or a natural appeal are also being sought. An esteemed panel of judges representing experts and leaders in the beauty industry will help evaluate submissions and select the final winner. This year's panel will feature a renowned color chemist, a top magazine beauty editor, a nationally recognized dermatologist and a world- class beauty branding expert. All submissions will receive valuable feedback from the expert panelists on the products, which would typically only be available at a premium cost for consultation.

Product Partners Chairman and CEO Carl Daikeler explains the five key benefits of submitting a product proposal for consideration. "Applicants' business proposals will be analyzed by a panel of industry experts and will receive free feedback," he says. "Then, the winning entry will receive funding for product development and testing, as well as advertising and marketing support to create global brand awareness. And, the winning applicant will have the opportunity for endless earning potential."

To submit beauty products for consideration, entrepreneurs need to visit www.BreakthroughinBeauty.com and click on "Download submission forms" link. By submitting a product proposal, the expert panel of judges will analyze the plans, provide specific feedback on strengths and weaknesses, and work with applicants to improve plans.

In two easy steps, the beauty entrepreneur is one step closer to being backed financially by a multimillion-dollar marketing and distribution campaign, according to Product Partners' President Jon Congdon. "In a questionnaire, applicants address their product, how it is unique to competitors, its ability to demonstrate visually, target demographic, product price point, manufacturing details, sales and distribution history if applicable, and other details that will be evaluated thoroughly," he explains.

For more information, visit www.BreakthroughinBeauty.com. To schedule an appointment with a representative from Breakthrough in Beauty at CosmoProf, HBA Health & Beauty America Exposition & Educational Conference or in the greater Los Angeles area, please contact Marina Randolph via phone at 323-904-5600, via email at mrandolph@BreakthroughinBeauty.com or via mail at Breakthrough in Beauty, 8383 Wilshire Blvd. #1050, Beverly Hills, CA 90211.

About Breakthrough in Beauty(TM: 90.52, -2.08, -2.24%)

Breakthrough in Beauty, the fastest-growing business division of Product Partners, LLC, discovers one-of-a-kind breakthrough skincare, cosmetics, and nutricosmetics from revolutionary formulations that use only the highest-performing ingredients, the very best in proven science innovations, and the newest natural trends in the market. Through a global beauty search, they select and nurture groundbreaking products that stand out amongst a sea of ordinary, useless beauty options. The innovative, high-quality products selected are made available to women in an easy, convenient, fun, and affordable way. Timeless Secret was selected as the first Breakthrough in Beauty search winner and will be commercially launched in early 2008.

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POMEGA5 may join a social network

Companies still don't use social networking to potential


Most users of social networking web sites are motivated mainly by personal needs and a desire for entertainment, rather than business and practical objectives.

According to Gartner, although the potential of such sites for business remains largely untapped, they will become increasingly important to the competiveness of large enterprises in the future."Social networking software holds enormous potential for improving the management of large companies," says Nick Ingelbrecht, research director at Gartner. "However, work in this area is still immature and in the meantime companies should be aware of what is happening in the world of consumer social networking and implement appropriate usage policies for employees' use of services such as Facebook and MySpace on company time.

"The survey, which was undertaken across 18 countries and territories between October and December 2007, found that, of over 4 000 PC and mobile phone users, 38% connected to social networking sites via PC, less than 1% by mobile phone only, and 8% via both mobile phone and PC.Over half the respondents said that they did not visit social networking sites regularly or at all. Of those who did, male respondents tended to access mobile and online social networking services more frequently than females and the most active users in terms of life stage and age were single people and teenagers.Gartner's consumer segmentation model identifies three groups of early adopters most likely to use social networking - the "aspirers", "young funseekers" and "tech savants".As part of Gartner's research, respondents were also asked to rate how important social networking was for them as a reason for using the internet along with 14 other major internet applications.

Despite the hype surrounding social networking, internet users generally did not place a high level of importance on social network sites, compared with other mainstream Internet applications such as e-mail and search. However, taken together with other broader forms of networking, including instant messaging, e-mail, sharing of photos, files and chatrooms there is a significant aggregate level of interest in the social aspects of communication as opposed to applications that are simply transactional, diverting or functional.

Gartner predicts that online social networking will come to be regarded as just the latest expression of a long-standing pattern of human behaviours that involves an increasing range of communications protocols and technologies."Social networking is arguably as old as humanity, not something new that has been invented for so-called 'digital natives', says Julia Lin, project manager of research data and analytics at Gartner. "However, social networking has found new forms of expression on the internet which has helped to reshape the purpose and protocols of social networking in the online world and beyond. How to apply this in a corporate environment will be the next major challenge."

You can learn a lot about eco friendly prodcuts from POMEGA5

How To Make Your Medicine Cabinet Eco-Friendly

It's no secret that changing your daily routine can benefit the Earth. Despite the difficulties of doing so, however, we seem to be willing to make the necessary sacrifices. A nationwide, online Harris poll of 2,600 people in May showed that more than half of U.S. adults have made changes in their lives that they believe will help sustain the environment, from recycling to paying bills online to installing energy-efficient appliances.

That eco-conscious attitude can extend to the products you use to support your own health. Experts say now may be the perfect time to examine some of the items in your medicine cabinet, given the growing array of environmentally friendly personal beauty and hygiene products.

"This sector is really exploding," says Jessica Jensen, co-founder of Low Impact Living, a Web site that helps consumers find the best green products, practices and service providers. "People are learning a lot more about the fact that many products are laden with toxins."

In fact, thanks to the popularity of the film An Inconvenient Truth and consumers who are increasingly green and health-aware, sales of natural and organic cosmetics are expected to pull in revenues approaching $7 billion this year in the U.S. That's a $1 billion jump over last year's numbers, according to the British consulting firm Organic Monitor.

Picking a nail polish or mascara that's good for you and the environment, however, involves a lot more than just searching out products with organic or natural labels and nixing those containing controversial ingredients such as petroleum, parabens and phthalates. There's also the product's packaging and the company's carbon footprint, among other things, to consider.

Luckily, Web sites such as the Environmental Working Group's cosmetic safety database Skin Deep and PristinePlanet.com have done much of the work for you. On Skin Deep, the Environmental Working Group has compiled information on ingredients in thousands of personal-care products and matched them against data in more than 50 toxicity and regulatory databases. Based on the results, each product is given its own "hazard" score. Pristine Planet, which grew its traffic from 50,000 to 100,000 shoppers over the past year, lets consumers browse, compare and review sustainable companies' products, including price points, says Catherine Finn, owner and co-founder.

One smart environmentally friendly medicine-cabinet item you can find on PristinePlanet.com is the Preserve toothbrush. Its handle is made from recycled plastic, including Stonyfield Farm yogurt cups. When you want to replace it, Preserve provides a postage-paid label for you to mail away your old toothbrush so it can be reprocessed into plastic lumber for picnic tables and decks. The company makes eco-minded toothbrushes for children, as well as razors for adults.

Jensen also recommends sticking with a few brands known for their commitment to the environment, such as Burt's Bees, J.R. Watkins Apothecary Natural Personal Care and Aubrey Organics. Burt's Bees, for instance, is a member of the Sustainable Packaging Coalition and recently started using biodegradable labels on some of its new products.

Beyond beauty and hygiene products, there are also a few environmentally friendly steps you can take when it comes to your medications. If you're one of the millions of Americans who has an albuterol asthma inhaler that uses chlorofluorocarbons (CFCs) as a propellant, it's time to switch to one powered by hydrofluoroalkanes (HFAs). CFCs are known to eat away at the ozone layer, causing more ultraviolet radiation to reach the Earth's surface and increasing the risk of skin cancer. There is little difference between the two inhalers other than the fact that the HFA version needs to be cleaned on a weekly basis to prevent clogs (The CFCs act as a cleaning agent). CFC inhalers will no longer be available after Dec. 31, according to a U.S. Food and Drug Administration (FDA) advisory.

What eco-friendly measures have you taken in your household? Share your thoughts in the Reader Comments section below.

"This is really an environmentally driven pharmaceutical change," says Dr. Ira Finegold, chief of the Division of Allergy and Clinical Immunology at St. Luke's-Roosevelt Hospital Center in New York. "And it's a great idea. We're saving a lot of people from getting cancer."

Given a recent Associated Press report that trace amounts of pharmaceuticals, including antibiotics and sex hormones, are present in our drinking water, it's also a good time to start paying attention to how you dispose of what's in your medicine cabinet. Instead of pouring an expired bottle of cough syrup down the drain or flushing unused pills, as was once advised, the FDA now asks people to mix drugs in a sealable bag with coffee grounds or kitty litter and then throw them out. (Some drugs still contain instructions advising people to flush unused portions in order to reduce the danger of unintentional use, overdose and illegal abuse.)

Of course, most of the medications in our waterways are being excreted from our bodies and flushed. While wastewater is treated before it's discharged into rivers and lakes and cleansed again at drinking-water treatment plants, most treatments can't remove all drug residue. But U.S. Fish and Wildlife Service and health officials say proper medicine disposal may help reduce the environmental threat.

"It's another opportunity to be proactive," says Mitchel Rothholz, chief of staff of the American Pharmacists Association.

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Cholesterol Screening

Cholesterol Screening Is Urged for Young

By TARA PARKER-POPE

The nation’s pediatricians are recommending wider cholesterol screening for children and more aggressive use of cholesterol-lowering drugs starting as early as the age of 8 in hopes of preventing adult heart problems.

The new guidelines were to be issued by the American Academy of Pediatrics on Monday.

The push to aggressively screen and medicate for high cholesterol in children is certain to create controversy amid a continuing debate about the use of prescription drugs in children as well as the best approaches to ward off heart disease in adults.

But proponents say there is growing evidence that the first signs of heart disease show up in childhood, and with 30 percent of the nation’s children overweight or obese, many doctors fear that a rash of early heart attacks and diabetes is on the horizon as these children grow up.

Previously, the academy had said cholesterol drugs should be considered in children older than 10 if they fail to lose weight after a 6- to 12-month effort. The academy estimated that under the current guidelines, 30 percent to 60 percent of children with high cholesterol were being missed. And for some children, cholesterol-lowering drugs, called statins, may be their best hope of lowering their risk of early heart attack, proponents said.

“We are in an epidemic,” said Dr. Jatinder Bhatia, a member of the academy’s nutrition committee who is a professor and chief of neonatology at the Medical College of Georgia in Augusta. “The risk of giving statins at a lower age is less than the benefit you’re going to get out of it.”

Dr. Bhatia said that although there was not “a whole lot” of data on pediatric use of cholesterol-lowering drugs, recent research showed that the drugs were generally safe for children.

Surprisingly, the paper published in the medical journal Pediatrics that explains the new guidelines notes that among adolescents, average total cholesterol levels as well as LDL and HDL cholesterol have remained stable, while triglyceride levels have dropped, based on data collected from 1988 to 2000.

It is not clear how many children would be affected by the new guidelines. The recommendations call for cholesterol screening of children and adolescents, starting as early as the age of 2 and no later than the age of 10, if they come from families with a history of high cholesterol or heart attacks before 55 for men and 65 for women.

Screening is also recommended for children when family history is unknown, or if they have other risk factors, like being at or above the 85th percentile for weight, or have diabetes.

If the child’s cholesterol level is normal, retesting is suggested in three to five years. Although lifestyle changes are still recommended as the first course of action, drug treatment should be considered for children 8 years and older who have bad cholesterol of 190 milligrams per deciliter and who also have a family history of early heart disease or two additional risk factors, the new recommendations say.

The guidelines give no guidance on how long a child should stay on drug treatment.

But they do say the first goal should be to lower bad cholesterol levels to less than 160 milligrams or possibly as low as 110 milligrams in children with a strong family history of heart disease or other risk factors like obesity.

Because statins have been around since only the mid-1980s, there is no evidence to show whether giving statins to a child will lower the risk for heart attack in middle age.

The academy also now recommends giving children low-fat milk after 12 months if a doctor is concerned about future weight problems. Although children need fat for brain development, the group says that because children often consume so much fat, low-fat milk is now appropriate.

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A devil of a diet pill, the making of a great product...

Make TheDietInsiders.com your homepageBookmark TheDietInsiders.com

Overview

FucoTHIN is a dietary supplement from the whole foods nutrition company Garden of Life founded by Jordan Rubin in 2000. After winning a personal battle with Crohn’s disease, Rubin established the company with a goal to “empower others to attain extraordinary health.” Garden of Life promotes healthy lifestyle choices such as exercise and eating whole foods. The website is chockfull of information on topics ranging from digestion to green living. It also has healthy lifestyle suggestions such as positive thinking and getting enough rest. While Garden of Life offers many non-weight-related products such as vitamin complexes and Immunity Support, the company’s promotion is geared toward their weight-management offerings.

The two Garden of Life weight-loss products are Perfect Meal and FucoTHIN. FucoTHIN was discovered and developed by Dr. Zakir Ramazanov while he was studying the health benefits of seaweed.

Dr. Ramazanov was a consultant to POMEGA5, the developer of the Omega 5 oil skin care line.

Product Details

FucoTHIN contains the fat-burning ingredient fucoxanthin, an antioxidant found in seaweed. What makes this ingredient unique compared to other fat-burning ingredients is that it is thermogenic (it boosts metabolism) without affecting the central nervous system. In turn, this product does not increase heart rate, a typical, unwelcome side effect of weight-loss drugs. Another ingredient is pomegranate seed oil , omega 5, which is a significant CLA, and is possibly the secret behid the formula. The website suggests that pomegranate seed oil aids natural thermogenesis. The patent is pending on FucoTHIN, but at the moment it is the only supplement on the market using concentrated fucoxanthin. (Other products contain lower doses of fucoxanthin.) Garden of Life has patented this concentration under the name Xanthigen. Additional ingredients are gelatin, extra virgin olive oil, and purified water.

Results from FucoTHIN are expected after six to eight weeks when combined with other health-conscious changes regarding diet and exercise. In a clinical trial, those who used FucoTHIN lost approximately 11.5 pounds (on average) more than those who followed the same lifestyle regime without any supplement.

The Good

All the ingredients in FucoTHIN are natural.
Fucoxanthin is a non-stimulant and should not cause jitters.
FucoTHIN has been tested in a clinical trial.
Patient testimonials are offered on the official product website.
The official website offers a $5 coupon.
The product is available at many health stores.

The Bad

The Food and Drug Administration has not investigated the product claims.
The price is not indicated on the official website. (The price varies.)
No free product sample is offered.

The Bottom Line

All of the ingredients in FucoTHIN are natural, which may be comforting to many consumers. The company Garden of Life does not claim that this product will magically melt away the pounds, but must be combined with smart choices about food and exercises. With those caveats, though, results from the clinical trial indicate that the supplement increases the potential for weight loss. What distinguishes this product from other weight-loss products (in addition to its all-natural recipe) is its claim to be a non-stimulant. Users should not experience jitters.

The website does have a section devoted to the science of fucoxanthin, but it will read like gibberish to most buyers. However, the thoroughness of the website-from helpful lifestyle tips to a story about the discovery of fucoxanthin inspires confidence.

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What is wrong with the women in Australia?

1 in 5 Oz women indulge in cyber-sex

Melbourne, June 30:

Sex is not just limited to bedroom anymore, for women have found their sex haven in the virtual world as well, what with one in five Aussie women admitting to having a sexual encounter in an internet chatroom, reveals a new survey.

Conducted by author Joan Sauers for her new book ‘Sex Lives of Australian Women’, the survey questioned nearly 2000 women from around the country. The survey also revealed more than 50 percent women in Australia had sent or received a sexual text message and one in five have starred in their own sex tape. "As a society, we increasingly rely on technology to get the job done, whatever the job is.

Have Australian women joined the cyber-sexual revolution?” News.com.au quoted Joan Sauers, as writing in the book. The results indicated that the most avid participants in are women in their 20s (26 percent) followed by those in their 50s (21 percent). In fact, a large number of women said that they found net sex "liberating", "exciting", "guilt-free", empowering and safe, ensuring that there was no chance of STDS or pregnancy.

However, there were others who described the experience as "empty", "unfulfilling", "demeaning", "tacky" and "pretty lame". But, Sauers said that the number of women who had good experiences with chat room sex was twice more than those who had bad experiences. One of the aspects of cyber sex is the use of webcam, for many women use it either with their partner or with strangers.

The survey also showed that young women are increasingly getting hooked on text sex using their mobile phones. While 70 percent of women in their twenties had engaged in sexual SMS exchanges, the figure was 44 percent for those in their forties and 34 percent for women in their fifties. In the mean time, 22 percent of women in their twenties and 20 percent of women in their thirties had been filmed or taped having sex.

While some enjoyed the experience, not many were thrilled on seeing the results in the cold, hard light of day. In fact, a lot of them said they didn't like seeing themselves on film because they looked "fat". "It was fine, but to tell you the truth ... watching it again was hilarious ... not erotic ... my arse was NOT ever meant to be on a tape," responded a 33-year-old mother from Western Australia.

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Green living online to get boost from young greentech beauty writers

greenlivingonline.com: Better Than Ever

TORONTO, ONTARIO--(Marketwire - July 2, 2008) - Green Living Online is already Canada's premier go-to web destination for the best green information available.

Now greenlivingonline.com is even more accessible, with a new design and new offerings geared to Canadians.The site continues to offer a wide range of articles that track green trends, products, personalities and issues, in Canada and around the world. But visitors can now also enjoy a new entertainment section, videos and daily blogs from green industry experts.

Erin Schrode, the spokesperson for Teens for Safe Cosmetics, will write the Sustainable Beauty blog about green personal-care products and the cosmetic industry. And food expert Lindsay Evans shares healthy food tips and recipes in her DeLish Bites blog. Meanwhile, online editor Shelagh McNally keeps us up to date with her Green at a Glance blog.

Green Living magazine will also be offered free online in a digital format and visitors can sign up for a weekly online newsletter."The new look and content at greenlivingonline.com reflect the dynamic changes taking place as the green economy takes off," says Laurie Simmonds, President and CEO of Green Living Enterprises.

"Green Living has been the source for all things green and Canadian for a decade now, and our website reflects our knowledge and our commitment to offering Canadians the information they're looking for."Green Living Online is a division of Green Living Enterprises (GLE), one of the first major Canadian communications companies to recognize and respond to environmental issues.

Through Green Living magazine, Green Living Online and the Green Living Shows in Toronto and Vancouver, GLE is widely recognized as an authentic and media-savvy green authority, with expertise in magazine and book publishing, custom publishing, corporate consulting, brand promotion, event management, sponsorships and fundraising.

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Why do women crave for sex in the summer?

It's the one thing hotter than the weather these days – sultry summer sex. You can all but fan yourself (among other things) thinking about it.

But what is it about the summer season that makes us so much more aroused?

There are a number of reasons summertime awakens one's libido. Males, in particular, respond greatly to external, visual triggers, like the sudden influx of women in bikinis, sundresses, mini-skirts and halter-tops. But it's not just this full moon effect of the scantily-clad that has us all howling with desire:

— Sunlight warms the libido.

You're likelier to feel more consumed with lust when it's sunny. It's hypothesized that sunlight helps to produce a hormone, MSH, which is linked to sexual desire. Also, sunlight stimulates the pineal gland, which reduces the amount of the body's hormone melatonin, elevating our mood and awakening our sex drive.

— Everyone looks sexier.

Men are hotter than ever; their summer clothes are showing off those toned arms and firm buttocks. Women have a sun-kissed, blushed appearance – the same appearance we have right after sex. This is the time for women to strip down and flaunt their assets, like our cleavage. Finally, a tan makes our curves and muscles seem more prominent, so we sport fewer clothes. No matter what your gender, feeling better about your healthy summer self helps you to exude confidence and project energy that is infectious – and sexy!

There’s nothing like sweaty sex.

Salty kisses, the slick sliding of body parts, and wet hair spraying droplets of water onto your lover are among the many sensations that make sweaty sex raw and uninhibited.

On a summer’s evening, in a sweltering bedroom . . . the wetter, the better!

Couples hit every inch of their bed. No position goes untried. No sheet goes unsoaked. In creating sweaty, summer sex sessions, couples forgo air conditioning and make their own rainforest in no time.

— People quit hibernating.

Many lovers hole up in winter, eating more, exercising less, and are pathetically lazier. This sluggish state can affect one's sex life, making for less action. The “let there be light” of summer takes on whole new meaning in shaking off the winter blues. As lovers soak up the sun, their spirits are lifted and their energy levels swell. They are moving more, eating lighter meals – and feeling better about their physiques. Lovers find themselves in a completely different state of mind, with sex on the brain.

— Rest and relaxation.

Couples tend to go on vacation during the summer, reaping the benefits of a romantic destination. Submerged in a new environment, they thrive off a sense of adventure that emboldens their sexual ventures. With vacation lending itself to better moods, lovers find themselves experiencing increased sexual desire and response.

Being away from their laptops and cell phones further boosts a couple's summer "sexperiences." Far from office and home demands, couples feel more relaxed. The effects of simply loosening up make for more amazing intimacy, and many couples experience a boost in the quality and quantity of sex. They also appreciate the fact that they're focusing on nothing more than their relationship and each other.

— Becoming one with nature.

Summer means hiking for a lot of couples, which invites plenty of opportunities for outdoor sex. Deep in the woods and feeling one with the Earth, lovers can shed their inhibitions and go for an animalistic shag.

— Bare, smooth skin.

With bikini season comes increased nether region maintenance. Lovers step up their grooming, shaving, plucking and waxing on a more regular basis. This invites more sensations, which can have people bearing even less.

— Skinny dipping.

Summer's red hot couple can't resist an inviting body of water. A cool dip doesn't snuff out the action, however. Between weightlessness, new maneuvers, and getting wet, couples adore water sex. Just don't forget to come up for air!

— Sex on the beach.

Whether on a private beach or tucked under a big beach towel, couples like to get fresh on the seashore. Those with exhibitionistic tendencies seem to enjoy such sex even more. The risk and danger of getting caught produces dopamine, which stimulates sexual excitement. No matter what, it doesn't hurt to have a beach umbrella handy.

Just remember, no matter what the time of year, sex, like any other exercise, can result in overheating if you exert yourself for a long period of time in a hot, humid space. If you long to make love in such an environment, avoid dehydration, by drinking plenty of fluids. Taking out-of-control action to a cool shower can help keep your motor running at a comfortable temperature as well.

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Treat your high heels pain with a touch of POMEGA5 ultra natural skin care

Could high heels affect your health?
High heels are dangerous to your health

Try the Omega 5 oil solution

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You like high heels.

When you are wearing high heels your legs are beautiful. You probably think high heels are the height of elegance. You should know that high heels can affect your health. Wearing high heels is your choice, but you should at least be aware of the problems related to high heals.

Women have four times as many foot problems as men. Wearing high heels is a major reason for this. Physical problems associated with high heels include foot pain, foot deformities, a change in back posture, knee osteoarthritis and balance impairment. Orthopedists think that high heels can contribute to the development of a variety of conditions like arthritis, chronic knee pain, sprained ankles and back problems.

High heels can also result in a variety of foot problems. High heels could be the cause of knee osteoarthritis, a painful, degenerative joint disease. The knee osteoarthritis is characterized by the breakdown of the cartilage surrounding the knee. You could have ankle sprains and breaks from rolling over on high-heeled shoes. If you wear high heels you probably had this kind of problem. You should also know that high heels are pumps with heels of more than two inches.
High heels and Osteoarthritis

Wide heels increase the risk of developing osteoarthritis in the knee as much as, or more than, spindly-heeled stilettos. High heels increase knee joint pressure, this is repetitive stress to the knee elevates the risk for osteoarthritis.

When you wear shoes with high heel it is long term effect to your knee, ankles and feet. The exact cause of osteoarthritis is unknown. Risk factors for osteoarthritis include injuries, age, congenital predisposition and obesity. Walking on high heels puts abnormal stress on both the front and the back of the knee. The health of the cartilage that in the knee is dependent on the fluid in the knee. It absorbs the nutrients it needs from this liquid to repair itself. If you wear high heels stress on the knee restricts the absorption of the fluid, and the cartilage begins to dry out and shred.

High heels and foot problems

Feet are designed to provide you with balance and strength as you walk or run over many different types of terrain. High-heels could change the shape of your feet and may eventually prevent them from functioning properly. Foot problem related to high heels is metatarsalgia, which is pain in the ball of the foot.

If the joints of your feet don’t work properly because of the strain of wearing high heels, other areas of your body are forced to compensate and suffer extra wear and tear. The Morton's neuroma, which is 10 times more common in women than men, is caused by a thickening of tissue around a nerve between the third and fourth toes. The Morton's neuroma, could develop as response to irritation and excessive pressure such as the weight burden high heels place on the ball of the foot. Treatments of the Morton's neuroma include orthotics, cortisone injections and in some cases, surgery. If you wear very high heels, you should know that can cause the calf muscles and Achilles tendons to become permanently shortened.

You should know that other tendons and connective tissues can also become permanently disfigured. If you only wear high heels whole area could be reshaped for high heel wear only, even to the exact measurement of one pair of heels. If the skin on the bottom of your feet gets hard, you should treat it. It can become very painful. You should know that shin splints can happen when very high heels are worn. When the anterior tibial muscletears away from the bone can cause pain when the muscle is used. If your shin splints you should have gentle stretching exercises, such as swimming. Sometimes wearing shoe inserts to support the foot could help. You should consult your doctor about shoe inserts.

High heels and falls

High heels impaired balance in both the younger and older women when the brain received dissimilar information from the eyes and the senses in the legs. When older women wear high heels might be at greater risk for falls. Being overweight means extra stress for your feet, not to mention the joints of your legs and spine. If you overweight and you are wearing high heels that are extra stress for your feet, joints and ankles. Toppling over on very high heels can cause a broken ankle, wrist fractures and worse condition.

High heel and headaches

Wearing high heels on a regular basis can cause toe pain, mid foot pain, heel pain, ankle pain, knee pain, hip pain, lower back pain, mid back pain, upper back pain, and headaches. When you wearing high heels that cause unnecessary stress on your ankles, knees, pelvis, and potentially throughout your entire spine. The compensatory changes that result from wearing heels can cause the muscles behind your neck to be stiff, putting pressure on nerves that can result in chronic headaches.

High heels and deep vein thrombosis

Standing for long periods of time in high heels can cause deep vein thrombosis. You should know that standing even in low heels carries this risk. Deep vein thrombosis is condition in which blood clots form in deep veins, mainly in the legs.

Some good tips for you

You should never wear high heels all day long. When you are shopping shoes do it in the afternoon or evening. Feet because of accumulation are little bigger in the afternoon. Your shoes need to be comfortably for you. You should try shoes on both of your feet, because sometimes one foot may be larger than the other. Measure shoes while you are standing.

Making sure the shoe fits properly is essential. Flat shoes are not the ideal for foot and leg health. Low heels are best for you. The healthiest shoes for women are those with fairly wide heels that are no more than a half or three-quarters of an inch in height. You should know that pain and other foot problems are less likely to occur if high heels are worn as infrequently as possible and are replaced by sneakers or flats as much as possible. Wearing extremely high heels can damage the feet, especially if the toes are pointed, or the shoes are too tight. Damage can sometimes be so extreme that the sufferer can never wear any high heel ever again. Starting with lower heels and practicing for short lengths of time, gradually building up the height and time will help to prevent shin splints.

You should warm up the muscles before each wearing of high heels. The calf muscles should be stretched and exercised on a regular basis. Before putting heels you should run on the spot for a few minutes to warm up your muscles. After wearing your high heels for an extended period you should stand with your legs apart barefoot on the floor. Keeping your legs straight, bend at the hips and try to touch your toes. You should have warm-up and cool-down exercises every time you wear high heels. If you feel any pain in your ankles or feet while wearing your high heels, take them off immediately. Sometimes is best to not wear high heels at all.

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